360 Survey OwlBeacons’ large database of effective 360 review questions, covers all aspects of management and team activity and behaviours. This can help you to focus quickly on the questions that your organisation needs to include in your 360 questionnaire, and to make sure that you ask them in the most effective way.

Asking the right questions lies right at the heart of effective 360 feedback. There always more questions that you’d like to ask than can reasonably be included, so really careful selection is vital. Too many questions and you lose the quality and quantity of the comments being fed back.

It’s also important to avoid ambiguous questions that cover more than one action or behaviour, or questions that ask about things that people can’t actually observe. For example, “Delivers high quality solutions on time” is a bad 360 review question. It is actually two quite different questions, one about timeliness and one about quality, which could produce two quite different scores.

Here are a few examples of good, specific and observable questions that our clients often find useful:

  1. Actively listens to the ideas and opinions of others
  2. Achieves deadlines and delivers on time
  3. Communicates a clear vision for the team
  4. Encourages others to learn and develop their skills
  5. Will make unpopular decisions when necessary

Our library of 360 review questions contains over 1,000 survey items that can be used verbatim or customised to fit the requirements of your organisation. Categories include amongst others:

Senior Leadership

Strategic Planning, Vision and Direction, Focusing on Customers, Ethics and Values, Communicating Effectively, Building Relationships, Decision Making, Leading Change etc.

Team Leadership

Teambuilding, Encouraging Innovation, Decision Making, Planning, Delegating, Performance Management etc.

Personal Leadership

Leading by Example, Team Cooperation, Effective Meetings, Innovative Problem Solving, Feedback, Listening, Resolving Conflict etc.

Training & Personal Development

Analysing Training Needs, Developing Training, Delivering Training, Evaluating Training etc.

Sales Skills

Sales Planning, Sales Administration, Building Customer Relationships, Determining Customer Needs, Building Internal Company Relationships, Increasing Sales Effectiveness etc.

Customer Satisfaction

Customer Focus and Commitment, Trust and Ethical Dealings, Delivery Performance, Product/Service Quality and Reliability, Technical Support, Courtesy and Communication etc.


For more information about aligning our approach to 360 feedback with the needs of your organisation, please contact us.